Anna Lian Goldstein | 16+ Years Experience | BA in Business Administration & Entrepreneurship

Paid Advertising

Paid Advertising That Delivers Results

Managing campaigns on Google Ads, Facebook and Instagram with focus on ROI. Building, optimization, copywriting and design - all in one place.

16+

Years in Software Development & Technology

10+

Years in Marketing

$30K+

Monthly Campaign Budgets

What Is Paid Advertising?

Paid advertising is when you pay platforms like Google, Facebook or Instagram to show ads to your target audience. Instead of waiting for people to find you organically - you go directly to them.

Media Budget

This is the money you pay directly to Google or Facebook. It goes towards showing your ads to people. The higher the budget, the more people see your ad. Think of it like renting a billboard - you're paying for exposure.

Management Fee

This is what you pay the campaign manager (me). I build the campaign, write the copy, design the graphics, define target audiences, track results and continuously improve. Without professional management, the budget simply burns away.

Why Pay Google and Facebook?

Because that's where your customers are. People search Google for your service at the exact moment they need it. People scroll Facebook and Instagram every day. Paid advertising puts you right in front of their eyes, at the right moment.

Why Do You Need a Campaign Manager?

Because without professional management, you can burn thousands of dollars with no results. A campaign manager knows how to direct the budget correctly, choose the right audience, write ads that make people click, and continuously improve.

Recommended Budget: Minimum $800/month

Why? Because a budget that's too low doesn't allow the algorithm to learn fast enough. You need enough data to understand what works and what doesn't. With $800+ you can start seeing real results.

First Month = Learning Month

The first month is a learning month. The algorithm learns who your audience is, what interests them, when they're active and which ad works best. After the first month, results improve significantly.

Where Do We Advertise?

Google Ads

Search, Shopping, Display and YouTube. Appear exactly when someone searches for what you offer.

  • Google Search Campaigns
  • Google Shopping for Stores
  • Display & YouTube
  • Remarketing to Past Visitors

Facebook & Instagram

Feed, Stories, Reels and Messenger. Reach a precise target audience by interests, age and location.

  • Feed & Stories Campaigns
  • Reels & Video
  • Messenger Ads
  • Lookalike Audiences

Combined Platforms

A combined strategy that leverages the strengths of each platform for maximum results.

  • Multi-channel Strategy
  • Budget Optimized per Platform
  • Cross-platform Remarketing
  • Unified Reports

TikTok Ads

The fastest growing platform. Short videos that grab attention and generate exceptionally high engagement.

  • Short & Viral Video Ads
  • Young & Engaged Audience
  • Low CPM Costs
  • In-Feed & TopView Ads

LinkedIn Ads

The leading B2B marketing platform. Precise targeting by job title, industry and company size.

  • Targeting by Role & Industry
  • Recruitment Campaigns
  • Professional Content Promotion
  • High-Quality B2B Leads

Taboola & Outbrain

Native advertising on leading news and content sites. Ideal for promoting guides, articles and content that drives high-volume traffic.

  • Content Promotion on Major News Sites
  • High-Volume Traffic
  • Top-of-Funnel Awareness Building
  • Lower Cost Per Click vs Google

How Does The Process Work?

1

Analysis & Planning

Analysis of business, target audience, competitors and goals. Setting clear KPIs and budget.

1-2 days
2

Strategy & Campaign Building

Platform selection, audience targeting, campaign structure and ad planning.

2-3 days
3

Copy + Graphic Design

Writing copy that sells and professional graphic design. All in one place - no need to run between vendors.

2-3 days
4

Technical Setup

Campaign setup, pixel installation (Facebook Pixel, Google Tag), conversion tracking setup.

1-2 days
5

Launch & Optimization

Campaign launch and daily monitoring. Ongoing optimization to improve performance and reduce costs.

Ongoing
6

Reports & Continuous Improvement

Monthly reports with performance analysis, insights and action plan. A/B Testing for continuous improvement.

Ongoing

Why Work With Me?

16+ Years Experience

16 years in digital, including a decade in marketing and paid advertising. I've seen it all - from small campaigns to budgets of hundreds of thousands.

BA in Business Administration

Not just technical - I understand the business side. I know how to translate business goals into campaigns that deliver ROI.

Experience with Large Budgets

I've managed campaigns for large companies with budgets over $30,000/month. I know what works and what doesn't.

I Build Landing Pages

Not just advertising - I also build the landing pages that receive the traffic. A good landing page = higher conversions.

Designer + Copywriter

Professional graphic design and copywriting that sells - all in one place. No need to juggle 3 different vendors.

Transparent Reports

Detailed monthly reports with all the numbers. You know exactly where every dollar goes and what it brings.

I Also Build Landing Pages

Paid advertising without a good landing page is like paying for a billboard that points to a closed store. I don't just manage campaigns - I also build professional landing pages optimized for conversions.

Landing page examples built by eMode Digital
Landing page tailored to campaign
Design that drives conversions
Maximum loading speed
Full conversion tracking

See How Your Investment Pays Off?

Simple calculation showing how paid advertising pays for itself quickly

Calculate Your ROI!

$811

How much do you spend on Google/Facebook ads monthly?

$1

Facebook: ₪0.2-2 | Google: ₪2-7

1,000

Calculated: budget ÷ CPC = 1,000 visitors

3%

Market avg: 2-5% | = 30 leads/month

$216
$943
Learn more about our landing pages

Your Results:

Leads per day:

1.0

Monthly net profit:

(30 days)

$5,676

Gross:$6,486
Ad spend:-$811
Number of leads:30 /month
Cost per lead:$27

Break-even:

5 days!

Yearly profit:

$68,108

See how the calculator helps you understand ROI?

That's exactly how your customers will feel when they have a tool like this on their page! Interactive features like these are included in our Growth and Empire packages.

Transparent & Clear Pricing

One-time setup fee + monthly management. No long-term commitment.

Starter

$330/month

Perfect for starting with one platform

  • One platform management (Google / Facebook / Instagram)
  • Up to 2 active campaigns
  • Weekly optimization
  • Monthly report
  • Graphic design up to 4 ads
  • Ad copywriting
Most Popular

Business

$490/month

For businesses wanting presence on multiple platforms

  • 2 platform management
  • Up to 4 active campaigns
  • Weekly optimization + A/B Testing
  • Detailed monthly report
  • Graphic design up to 8 ads
  • Ad copywriting
  • Remarketing

Pro

$690/month

For businesses wanting to dominate all platforms

  • 3 platform management (Google + Facebook + Instagram)
  • Up to 6 active campaigns
  • Daily optimization + A/B Testing
  • Weekly + monthly reports
  • Graphic design up to 12 ads
  • Ad copywriting
  • Cross-platform remarketing
  • Lookalike Audiences

Enterprise

$960+/month

For businesses with large media budgets needing full management

  • All platform management
  • Unlimited campaigns
  • Daily optimization + deep analysis
  • Detailed weekly reports
  • Unlimited graphic design
  • Unlimited copywriting
  • Full marketing strategy
  • Monthly strategy meetings

* Management fees do not include media budget (budget paid directly to Google/Facebook). Recommended media budget: minimum $800/month per platform.

Frequently Asked Questions

Disclaimer

Results depend on many factors including: product/service quality, the offer, budget size, market competition and more. I do my best to bring quality leads, but ultimately converting to paying customers also depends on you - your response, offer and service.

Products and services prohibited from advertising per Meta policy:

  • Weapons, ammunition or explosives
  • Drugs, illegal substances and unapproved supplements
  • Tobacco and alcohol products (restrictions apply)
  • Adult content and escort services
  • Gambling (in certain countries)
  • Misleading financial services, high-interest loans
  • Unapproved medications and medical devices
  • Health products with misleading claims
Full list in Meta's Advertising Policy
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