Growth - Social Online Review Platform
Bridging the gap between users and businesses through authentic feedback
Advanced social review platform bridging businesses and customers. Smart dashboard with deep business insights, intuitive onboarding wizard for new users, and AI-powered personalized recommendations. Comprehensive solution for building trust and continuous improvement
Niche
Review Management β’ SaaS
Type
WebApp Platform - UX/UI + Research
Platform
Desktop + Mobile Responsive
Year
2023
Project Scope
Massive 6-month project - Full Product Management + Deep UX Research + Comprehensive Responsive Design + Complete Design System
160+ Professional Screens
Every screen designed in Desktop + Mobile with Wireframes, UI Design and complete Design System with comprehensive Component Library
400+ Work Hours | 6 Months | Design Team
UX Research, User Interviews, Competitive Analysis, Specification, Product Management, Design System, Prototype and detailed delivery
Design Budget: $35,000+
Estimated Development Budget: Starting from $87,500 β’ Investment in design and design system saves tens of thousands in development
Why Invest in UX/UI Design + Product Management Before Development?
Professional development of such platform costs over $87,500 β’ Proper design saves tens of thousands
Saves Time & Money
Early design identifies issues before development - saves weeks of work and tens of thousands in fixes
Attracts Investors
Professional interactive Prototype convinces investors and partners much more than PowerPoint
Validates the Idea
User testing on the Prototype reveals if the solution meets the real need
Accelerates Development
Detailed Design System + Component Library speed up development 2-3x
Ensures Quality
Development based on professional design guarantees optimal UX and consistency across the system
Gives Competitive Edge
Professional design differentiates you from competitors and increases success rate
User Personas
We defined 3 main personas from comprehensive user research (interviewed more personas, these are the selected ones)
Sarah Cohen
Restaurant Chain Owner (3 locations)
Pain Points
- β’Reviews scattered across Google, Facebook and Instagram - no central place
- β’No time to track everything and respond quickly
- β’Hard to identify recurring trends and fix issues before they grow
- β’Don't know which location needs urgent improvement
Goals
- β’Manage all reviews from all platforms in one place
- β’Identify issues fast and fix before they hurt ratings
- β’Increase Google rating for all locations and attract new customers
- β’Get clear insights on strengths and weaknesses
Danny Levy
Marketing Manager at B2B SaaS Startup
Pain Points
- β’Need many positive reviews to show credibility to potential customers
- β’Don't know how to get business customers to write testimonials
- β’No tools to measure reviews impact on conversion and ROI
- β’Hard to get quality feedback that helps improve the product
Goals
- β’Increase quality reviews quantity automatically
- β’Analyze reviews ROI and understand what works
- β’Display strong Social Proof on website and marketing materials
- β’Use customer feedback to improve the product
Michal Barak
Independent Real Estate Agent
Pain Points
- β’Google reviews are very important but no time to ask every client
- β’Sometimes negative reviews appear and doesn't know about them in time
- β’Hard to display reviews on website beautifully and professionally
- β’Clients promise to write review but forget
Goals
- β’Get instant alerts on new reviews (positive and negative)
- β’Collect testimonials automatically with client reminders
- β’Display best reviews on website attractively
- β’Build strong digital reputation that brings leads
Overview
The Challenge
Businesses lose 60% of trust due to fake or biased reviews. Customers don't trust existing review platforms like Yotpo, Trustpilot, and Feefo. Businesses need genuine insights from customers but don't know how to get them. Existing competitors don't provide advanced tools for feedback analysis and continuous improvement
The Solution - Our System
Growth - A social platform for verified reviews that bridges users and businesses. Verified Reviews ensure complete authenticity. Smart Business Dashboard provides deep insights. Intuitive Onboarding Wizard guides new users. AI-powered Recommendations Tab provides personalized suggestions. Advanced Analytics helps businesses improve their service
System Screens
Swipe to view screensπ
Scroll inside the screen
Desktop Version
Mobile Version
Key Features We Developed
Verified Reviews - Authentic Feedback
Advanced user verification system ensures only real customers can write reviews. 60% of users in research cited this as their main concern
Business Dashboard - Business Insights
Comprehensive Dashboard with real-time Analytics, Content Feeds, Widgets, Connected Accounts, and Quick Actions. 75% of business owners wanted exactly this
Smart Onboarding Wizard
Step-by-step guidance system for new users through Pixel installation, Product Catalog connection and multiple Integration options
AI-Driven Recommendations
AI-powered Recommendations Tab provides personalized suggestions to help users get started faster and achieve better results
Multi-Platform Support
Full support for Web + Mobile with perfect Responsive design. Seamless user experience across all platforms
Status Indicators & Quick Actions
Clear visual indicators (Pixel Connected, Account Status) and Quick Actions enabling fast access to all core features
Work Process
UX Research - Deep Investigation
In-depth interviews with potential users, comprehensive competitive analysis (Yotpo, Trustpilot, Feefo, Reviews.io), we defined detailed personas, user journey mapping, and product roadmap creation
Product Definition - Specification
Writing detailed product requirement documents (PRD), defining system features and capabilities, setting business priorities, user story specification and use case mapping. Close collaboration with Project Manager and company CEO
Comprehensive Design - Design + Design System
160+ screens Wireframes + UI Design (Desktop + Mobile), building complete Design System with rich Component Library, full responsive design, dashboard with business insights, smart onboarding wizard
Prototype & Testing
Interactive Figma Prototype with 160+ screens, comprehensive user testing, continuous fixes and improvements based on real field feedback
Handoff & Support
Detailed Component Library, comprehensive technical Handoff documents, in-depth developer training, close support throughout entire development phase (Estimated development budget: $87,500+)
Tools, Methodology & Deliverables
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